Movies & TV / Columns

Which Trailer Did It Better: Thor Ragnarok or Star Wars: The Last Jedi?

April 17, 2017 | Posted by Steve Gustafson

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It was quite a week for movie fans. The first trailer for Thor: Ragnarok came out and was an instant success among fans and casual viewers. From the opening shot of Thor wrapped in saying. “I know what you’re thinking…How did this happen?”, we were hooked.

The trailer delivered everything a fan would want. From the colors and action to the music and comic book nods, Ragnarok looks to be a huge improvement from the first two. While they were good, I never felt they reached “great” status and didn’t have much in terms of rewatchability. Taika Waititi looks to have directed the definitive Thor adventure.

Cate Blanchett’s Hela looked amazing and her scenes had serious weight. Jeff Goldblum made his mark and we have the return of Tom Hiddleston’s Loki. I was intrigued by Tessa Thompson’s Valkyrie and we were even treated to a moment when Thor was waiting to see who he’d be fighting and his reaction when it turned out to be the Hulk.

This trailer simply looks fun. Yes, it had a strong Guardians of the Galaxy vibe to it but it fit. Judging from this, my gut says this will be the best of the three Thor movies and position Thor even higher in the Marvel Cinematic Universe.

Did it show too much? As the problem with most modern trailers, it probably did. But man, it looks like a cool ride. Marvel keeps learning from their small mistakes and knows what the audience wants to see.

Also making waves this week was Star Wars: The Last Jedi. Starting from where 2015’s The Force Awakens ended, director Rian Johnson has the task of continuing the saga of one of the most popular franchises in history.

Filled with familiar imagery, we got clips of the Millennium Falcon and Kylo Ren pointing his lightsaber to a quick shot of Carrie Fisher and the popular BB-8. We also see Poe, Finn, and Rey; who is doing some Jedi training with the stoic Luke Skywalker.

While I know it was a teaser, I was expecting a little bit…more. Maybe the trend of trailer over-delivering has tainted me but it didn’t have the “wow” moments Thor: Ragnarok did. Or even The Force Awakens. True, The Force Awakens had a lot of factors in its favor, especially being the direct sequel to 1983’s Return of the Jedi and the first installment of the Star Wars sequel trilogy.

It wasn’t bad at all. Just a solid good. And I wasn’t alone in thinking that. I was more than a little surprised at the muted fan reaction of the teaser. While hardcore fans reacted with vigorous excitement, the casual moviegoer was cooler to it than expected. That doesn’t tell us much but I’ll be curious how the next trailer comes across.

What did you think of the two trailers? Which one made you more excited to watch?

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