wrestling / News
ESPN Launches Danhausen-Themed Ice Cream Truck For WWE SummerSlam 2026
Image via WWE
WWE Superstar Danhausen continues to be at the center stage as far as the marketing for premium live events is concerned.
Apart from wrestling Dominik Mysterio for the $100,000 he stole from The Judgment Day at SummerSlam this weekend, the “Very Nice, Very Evil” character is set to have his own popsicle truck in Minneapolis from July 30 to August 2.
This morning, WWE and ESPN announced the “Danhausen” Freeze Tour.
Below is the press release [per Fightful]:
“WHAT: Ahead of the biggest event of the summer, SummerSlam, ESPN and WWE invite fans to enter the wonderfully weird world of Danhausen with the debut of the Very Nice, Very Evil SummerSlam Freeze Tour – a one-of-a-kind roaming popsicle truck serving frozen treats, unexpected surprises and photo opportunities in Minneapolis.
“From Thursday, July 30 to Sunday, August 2, humans brave enough to approach Danhausen can choose their frozen fate: VERY NICE or VERY EVIL, as the truck makes stops throughout the greater Minneapolis area from Downtown East Commons Park to the Convention Center and U.S. Bank Stadium. Fans can test their luck by spinning a flavor wheel to have their frozen treat selected for them.
“Tune into SummerSlam streaming live on the ESPN App with an ESPN Unlimited subscription on Saturday, Aug. 1 and Sunday, Aug. 2 beginning at 6 p.m. ET. Because every human should witness SummerSlam. Danhausen approves.
“WHEN / WHERE:
Thursday, July 30
Downtown East Commons Park
425 Portland Ave S, Minneapolis, MN 55415
VIP Media Moment: 10:30 a.m – 11:00 a.m
Open to the Public: 11:00 a.m. – 1:15 p.mBy Invite Only – VIP Media Moment
Boys & Girls Club of the East Side
1620 Ames Ave E, St Paul, MN 55106
Hours: 4:00 p.m. – 4:30 p.m.Nicollet Mall
555 Nicollet Mall, Minneapolis, MN, 55403
Open to the Public: 6:30 p.m. – 8:30 p.m.Friday, July 31
Convention Center
1301 2nd Ave S, Minneapolis, MN 5540
Open to the Public: Friday: 10:00 a.m – 7:00 p.mSaturday, August 1
U.S. Bank Stadium
401 Chicago Ave, Minneapolis, MN 55415
Open to the Public: 1:30 p.m. – 4:30 p.m.Sunday, August 2
U.S. Bank Stadium
401 Chicago Ave, Minneapolis, MN 55415
Open to the Public: 1:30 p.m. – 4:30 p.m.”
ESPN announces the “Danhausen Freeze Tour” will be running throughout Minneapolis this weekend for SummerSlam. An actual truck with frozen treats.
First a blimp, now this. Over as over gets. pic.twitter.com/993E6TvhsQ
— WrestleVotes (@WrestleVotes) July 27, 2026
Danhausen has become an integral part of WWE programming since his debut at Elimination Chamber: Chicago earlier this year. He received his own blimp at WrestleMania 42 and was a major attraction at Saturday Night’s Main Event at the iconic Madison Square Garden earlier this month.
