Club WWE Set to Launch This Friday

Club WWE is set to launch on Friday, July 31, WWE announced in a press release this morning.

In the press release, WWE claimed that the club would serve as the home of the company’s most passionate fans. Fans in the US can join the club for $99 annually or $8.25/month.

The club aims to provide its members a wide range of benefits, including exclusive merchandise, early access to tickets for select WWE events, a premium content library featuring iconic matches from the company’s archive, and more.

Below is the press release:

“WWE today announced the official launch of Club WWE, the ultimate membership program designed to bring fans closer to WWE than ever before through exclusive access, rewards, premium content and unforgettable experiences.

“Available from Friday, Club WWE serves as the home for WWE’s most passionate fans, bringing together ticketing, merchandise, community, rewards and exclusive content in one destination. International expansion is planned in the near future. Fans can sign up today by visiting WWE.com/ClubWWE.

– Club WWE members will receive a wide range of exclusive benefits, including:
– Premium Welcome Kit available for a limited time to the first fans to sign up as Founding Members, including a match-used canvas, a personal note from John Cena, and more.

– Members-Only WWE Shop featuring exclusive merchandise, including the newly announced ‘Never Seen 17’ collection and additional Superstar-exclusive product drops. The Minneapolis Collection will be available to members on day one and at the Fanatics SummerSlam Takeover in Minneapolis from July 31 to August 2.

– Early Access to Tickets for select WWE events,along with access to members-only lounges at select Premium Live Events and live events.

– Premium Content Library featuring iconic matches from WWE’s archive, behind-the-scenes content, exclusive interviews and brand-new original programming.

– Live Match Chats, giving fans a dedicated second-screen experience during WWE programming.
Club WWE Rewards, allowing members to earn points through purchases as well as by logging in, watching content, participating in live chats and playing games, with points redeemable for exclusive rewards and experiences.

– Club WWE builds on WWE’s commitment to creating deeper connections with fans by rewarding engagement both inside and outside the ring. Members will continue to receive new benefits, experiences and exclusive content throughout the year. Fans in the U.S. can join today at WWE.com/ClubWWE for $99 annually, just $8.25 a month across the year.”

John Cena on the club

“As we continue to evolve the WWE fan experience, Club WWE creates a year-round destination that rewards our most passionate fans. Whether it’s exclusive content, early access to tickets and merchandise, or connecting with the WWE Universe while watching our biggest events, it aims to be something additive to the fan experience across the world.”

The official launch of Club WWE is THIS FRIDAY!!

Club WWE is the ultimate membership program designed to bring fans closer to WWE than ever before through exclusive access, rewards, premium content and unforgettable experiences!

Sign up NOW: https://t.co/qxgWUIoFhy pic.twitter.com/0FtsNVQFpE

— Club WWE (@ClubWWE) July 27, 2026