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Nick Khan & Mark Shapiro On WWE’s Netflix Deal Helping Their Global Goals

February 27, 2024 | Posted by Jeremy Thomas
Ariel Helwani meets Nick Khan _ WWE releases, the future of NXT, and his role in the company 2-49 screenshot, WrestleMania Weekend Image Credit: BT Sport

Nick Khan and Mark Shapiro weighed in on WWE’s deal with Netflix that will see Raw arrive on the service in January of 2025. The TKO CEO and WWE President spoke on TKO’s Q4 earnings call about how the deal helps them create more “global localized product” and how it affects their ability to create content outside of the deal. You can see highlights below, per Fightful:

Khan on the Netflix deal helping their global goals: “For us, a global localized product has always been a priority. We think Netflix helps us with that. If you look at the premium live event schedule for this calendar year; Perth, Australia this past weekend. Berlin, France, Riyadh, Canada, all over the world. Look for, down the road, more local stars from those markets as we expand our tryouts to international markets so we feel confident over time that will be covered and be part of the Netflix deal.”

Shapiro on the deal allowing them to create content elsewhere: “Our Netflix deal doesn’t preclude us from creating new content and events and programming on a global basis. We just have some first look rights that they would have a window to essentially evaluate. NXT, across the board, we have an opportunity to create all new material, sell it for an incremental rights fee, but they are going to be first in line to pay that rights fee.”