wrestling / News
Ratings Breakdown For This Week’s AEW Dynamite and NXT
As we previously reported, AEW Dynamite saw a slight dip in the ratings this week while viewership hit a 2021 high, and NXT was up in demo ratings but down in viewers. AEW nailed down a 0.33 demo rating and 934,000 viewers while NXT had a 0.2 demo rating and 692,000 viewers. The Wrestling Observer Newsletter has more detailed information on the numbers including a look at the shows quarter-by-quarter.
Dynamite was #6 for the night, with the male demographic up but the female demo taking a big hit. Viewership was up 12.4%, while the 18 – 49 demo was down 6% and 18 – 34 up 6.9%. The opening segment, which featured Cody & Red Velvet vs. Shaq & Jade Cargill, drew 1.113 million viewers. The show had 88,000 viewers in males 18 – 34 (up 33.3% from last week), 36,000 in women 18 – 34 (down 28%), 229,000 in men 35 – 49 (down 3%), and 72,000 in women 35 – 49 (down 28%).
NXT was #19 for the night and was down 5.7% in total audience, but up 11.2% in the 18 – 49 demo and up 22.2% in the 18 – 34 demo. The show drew 29,000 viewers in men 18 – 34 (up 31.8%), 26,000 in women 18 – 34 (up 13%), NXT did 129,000 in men 35 – 49 (up 9.3%), and 75,000 in women 35 – 49 (up 7.1%). NXT actually beat AEW in terms of the women 35 – 49 demographic.
Here are the quarter-by-quarter numbers for AEW:
Q1: Shad & Cargill vs. Cody & Velvet – 1.113 million viewers, 451,000 in 18-49
Q2: End of mixed tag match, ambulance spot, Pac & Rey Fenix vs. D3 & John Skyler – 975,000 viewers (down 138,000), 428,000 in 18-49 (down 23,000)
Q3: Chris Jericho/MJF Press Conference, Atsushi Onita video – 976,000 viewers (up 1,000), 454,000 in 18-49 (up 26,000)
Q4: FTR & Tully Blanchard vs. Jurassic Express – 911,000 viewers (down 65,000), 416,000 in 18-49 (down 38,000)
Q5: Paul Wight interview, Nyla Rose vs. Ryo Mizunami – 903,000 viewers (down 8,000), 444,000 in 18-49 (up 28,000)
Q6: End of Rose vs. Mizunami, Sting & Darby Allin vs. Team Taz segment – 881,000 viewers (down 22,000), 411,000 in 18-49 (down 33,000)
Q7: 10 vs. Max Caster – 836,000 viewers (down 45,000), 400,000 in 18-49 (down 11,000)
Q8: Page & Silver vs. Hardy & Quen – 853,000 viewers (up 17,000), 398,000 in 18-49 (down 2,000)
And here’s the breakdown of NXT by quarters:
Q1: Oney Lorcan & Danny Burch vs. Timothy Thatcher & Tommaso Ciampa – 713,000 viewers, 254,000 in 18-49
Q2: End of tag match, Finn Balor and Roderick Strong angle, Gargano family skit – 734,000 viewers (up 21,000), 267,000 in 18-49 (up 13,000)
Q3: Cameron Grimes segment, Aliyah vs. Ember Moon, Thatcher & Ciampa interview – 701,000 viewers (down 33,000), 250,000 in 18-49 (down 17,000)
Q4: Toni Storm/Io Shirai video, Women’s Tag Team Title Match – 743,000 viewers (up 42,000), 271,000 in 18-49 (up 21,000)
Q5: End of Women’s Tag Title Match, Gargano family skit, Isiah Scott promo – 747,000 viewers (up 4,000), 269,000 in 18-49 (down 2,000)
Q6: LA. Knight interview and Bronson Reed vs. Grimes – 643,000 viewers (down 103,000), 253,000 in 18-49 (down 16,000)
Q7: Kayden Carter/Xia Li segment, Gargano skit, Legado del Fantasmo attack Ever Rise and Breezango – 663,000 viewers (up 20,000), 255,000 in 18-49 (up 2,000)
Q8: Finn Balor vs. Roderick Strong – 600,000 viewers (up 66,000), 245,000 in 18-49 (down 10,000)
AEW did a 0.13 in 12-17 (up 18.2%), 0.18 in 18-34 (up 6.9%), 0.48 in 35-49 (down 10.4%) and 0.38 in 50+ (up 31%). The audience was 74.6% male in 18-49 and 75.6% male in 12-17. NXT had a 0.10 in 12-17 (same as last week), 0.08 in 18-34 (up 22.2%), 0.32 in 35-49 (up 8.5%) and 0.32 in 50+ (down 20%). The audience was 61% male in 18-49 and 58.5% male in 12-17.