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WWE SVP Of Gaming Says They’re Looking At Launching Games In New Genres
WWE’s Senior Vice President of Gaming says that the company is looking to launch games this year in genres they haven’t touched before. Matthew Geyer recently spoke with Brian Tong at CES 2023 and discussed the company’s plans to expand their gaming footprint, including into Web2 and Web3. You can check out a couple of highlights below, per Fightful:
On the company’s plans to expand their gaming slate: “This year, we’re looking at announcing and launching some new games across new genres that we haven’t been in business yet. We have a pretty healthy portfolio with games like 2K22 and we have mobile games that have done extremely well such as WWE Champions and WWE Supercard, which is 2K’s highest-grossing mobile game. We want to do more games and want to bring in new types of genres, both in the Web2 and Web3 space and figure out what’s the best thing to do for our fans because fans want more content and we’re focused on that.”
On partnering with non-WWE brands like Fortnite: “We talked a little bit about the Epic games integration that we did and it’s really important that we do more of those brand integrations. You’ll definitely see more of those coming out later this year with other big gaming publishers and some of the biggest games in the industry. We’re definitely going to be doing more of those and they’ll be announced relatively soon. The other thing is the metaverse, that’s one thing we’re trying to figure out and finalize and how to best launch our WWE experience in the metaverse.”