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Jake Roberts Recalls Vince McMahon Seeing Steve Austin As a Mid-Carder, Giving Austin Advice

June 28, 2023 | Posted by Andrew Ravens
WWE King of the Ring 1996 Steve Austin Image Credit: WWE

On the latest episode of The Snake Pit with Jake Roberts, the WWE Hall of Famer talked about the 1996 WWE King of the Ring tournament, where he put over Steve Austin in the finals. You can check out some highlights below:

On seeing Austin as a big star early on and his ringmaster gimmick: “Yeah. Even my father told me that Steve Austin had what it took to be a big star. And I said, really? Then I started watching him and when I watched him, I was blown away, said, this fucking guy’s got it, man. My God, they gotta do something about this ringmaster sh**. If they had kept him with Ringmaster, he would’ve never been to Steve Austin.

On pitching Austin to Vince McMahon while in creative: “Absolutely. After I watched him for a while, I went to Vince and I said, ‘This is your next super superstar.’ And he said, ‘Are you kidding? I don’t see him as anything other than mid-card.’ That’s exactly what he said, ‘Mid-card at best’… He was ready. Primed, ready, set, go.”

On giving Austin advice: “I was pushing anything to have Steve doing. Steve was calling me, if not nightly, every other night and asking me, ‘What about this?’ and ‘What about that?’ And, ‘What should I have done? What could I have done?’ Different things, he was wanting to learn. He was wanting to know what could get him over the hump. And I’d give him everything that I could. Everything that I could… I’m guiding him through the territory, trying to help him out.”

On whether Austin would’ve reached the heights he did without the 3:16 promo: “Oh God, yeah. It’s his work that got him over. Not that f**king interview. I mean, the interview was sweet and everything man, but if you don’t back it up with the work in the ring, you’re history. Steve was a f**king a machine. He was a well-oiled machine brother. And he could go and he went.”

On who was a bigger star – Austin or Hulk Hogan: “Austin based on popularity and what he can do in the ring.”

If you use any of the quotes in this article, please credit The Snake Pit with an h/t to 411mania.com for the transcription.