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Mark Shapiro Says Vince McMahon Wanted UFC, But Not PBR, In TKO Merger

August 12, 2024 | Posted by Joseph Lee
TKO Group Holdings Logo black UFC WWE Image Credit: Endeavor, TKO Group Holdings

During the TKO Quarterly Investors Call (via Fightful), TKO President Mark Shapiro said Vince McMahon only wanted UFC as part of the TKO merger and PBR was never involved in negotiations.

He said: “With regard to PBR specifically, that was just never in the cards. We were negotiating with Vince McMahon at the time. From day one, he was only open to doing this merger, if you will, if it was these two properties. Period, end of story. There was no discussion on PBR. That’s the reason why that happened.

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TKO, Joseph Lee