WWE Trademarks Related to Hardy Boyz Refused

– WWE’s trademark applications for the Hardy Boyz are the latest casualty (for now) in the the brothers’ battle with Global Force Wrestling. PWInsider reports that WWE’s applications for Matt and Jeff Hardy were refused by the US Patent and Trademark Office after being assigned to a trademark attorney. The applications were assigned to an attorney on July 27th, bypassing the usual three-month wait for applications.

According to the site, WWE’s application for Matt Hardy was refused because of possible confusion with Hardy’s own Broken Matt Hardy application. That application was filed first and must be finalized before any action can be taken on the WWE application (or the GFW one). The applications for Matt Hardy and Jeff Hardy were also refused because WWE did not provide the Hardys consent to trademark their names. The company has responded with consents from the two.

The company also has a trademark for “Hardy Boyz,” which was filed in April and will be published for opposition to the public later this month.