ESPN President Has Been Trying To Get WWE Content For The Network For Years

In an interview with the SI Media Podcast (via Fightful), ESPN President of Content Burke Magnus said that he tried for years to bring WWE content to ESPN and appreciated WWE. The two entertainment juggernauts agreed to a deal earlier this year, and the first show of that deal, Wrestlepalooza, happened on Saturday.

Magnus said: “When I was over in programming, I got the old WrestleManias during the pandemic to put on ESPN. I took a couple of runs at the Raw and SmackDown packages, and the WWE Network, previously. I’ve had a great appreciation of this content for a long time. This goes all the way back to when I was a kid in New Jersey. I loved it. I’m not too familiar with the storylines today, but I have a full appreciation for what they’ve built over there in terms of a great form of entertainment, and clearly, the results speak for themselves in terms of how many fans they pack in arenas and stadiums. It’s remarkable.“